The point of a video game is to promote the brand and bring in more fans (gamers) who otherwise may not have been watching the product.I didn't realize the markiest of the marks only bought wrestling video games. It can't be because Kenny wants to deliver a great wrestling game (as that takes time) it has to be because he's catering to the marks.
This video game just seems like its catering to those already watching the product who just happen to REALLY be into video games.