Sales & Marketing: Marketing
Sr. Manager of Marketing, Branding, & Operations - Minnesota Vikings (Eden Prairie, MN)
Job Description and Expected Responsibilities:
Reports to Director of Marketing & Business Development.
Manage a full-time staff, as well as the overall responsibility of coordinating and managing a group of freelance and/or part-time contract vendors: Full-time staff of five (5) or more and multiple contract vendors and freelance individuals
Work with internal personnel, as well as outside design firm to coordinate, develop and execute the team’s yearly local and regional marketing strategy, brand platform, and overall advertising campaign.
Oversee the team’s game entertainment/operations and production for all team home games, special events and other team activities as deemed necessary.
Manage and direct the day-to-day operations, activities and staff related to the team’s website and new media/technology initiatives.
Coordinate and implement team’s direction as it relates to any and all radio and TV shoulder programming, including current and to be determined future programs.
Actively manage team’s publications and related print projects, including but not limited to, internal communications regarding sponsor advertisements, team marketing advertisements, content, distribution and related duties.
Acts as liaison between team and third party merchandise vendor in all aspects of team merchandise sales including multiple local stores, on-line store and special event merchandise sales activities.
Requirements:
Bachelor’s degree in related field.
Minimum of 5 years of marketing, game operations, advertising experience in the sports industry or related field(s). Prior sports franchise or advertising agency experience a plus.
Proven track record in managing a marketing/sales staff.
Note: When you apply for this job online, you will be required to answer the following questions:
1. Yes/No: I have a minimum of 5 years of marketing, game operations, advertising experience in the sports industry or related field(s).
Sr. Manager of Marketing, Branding, & Operations - Minnesota Vikings (Eden Prairie, MN)
Job Description and Expected Responsibilities:
Reports to Director of Marketing & Business Development.
Manage a full-time staff, as well as the overall responsibility of coordinating and managing a group of freelance and/or part-time contract vendors: Full-time staff of five (5) or more and multiple contract vendors and freelance individuals
Work with internal personnel, as well as outside design firm to coordinate, develop and execute the team’s yearly local and regional marketing strategy, brand platform, and overall advertising campaign.
Oversee the team’s game entertainment/operations and production for all team home games, special events and other team activities as deemed necessary.
Manage and direct the day-to-day operations, activities and staff related to the team’s website and new media/technology initiatives.
Coordinate and implement team’s direction as it relates to any and all radio and TV shoulder programming, including current and to be determined future programs.
Actively manage team’s publications and related print projects, including but not limited to, internal communications regarding sponsor advertisements, team marketing advertisements, content, distribution and related duties.
Acts as liaison between team and third party merchandise vendor in all aspects of team merchandise sales including multiple local stores, on-line store and special event merchandise sales activities.
Requirements:
Bachelor’s degree in related field.
Minimum of 5 years of marketing, game operations, advertising experience in the sports industry or related field(s). Prior sports franchise or advertising agency experience a plus.
Proven track record in managing a marketing/sales staff.
Note: When you apply for this job online, you will be required to answer the following questions:
1. Yes/No: I have a minimum of 5 years of marketing, game operations, advertising experience in the sports industry or related field(s).
