I see a lot of people being bothered by this...
If you've been reading any of the ad blogs today, you may have seen a WWF ad featuring multiple planes flying toward a downtown Manhattan in which the World Trade Center still exists.
WWF, however, didn't commission the ad.
Indeed, it "strongly condemned" the ad in a press release. It's an unauthorized concept created by an agency seeking the group's business in Brazil. According to Advertolog, the ad was created by DDB Brasil.
http://adage.com/adages/post?article_id=138747
If you've been reading any of the ad blogs today, you may have seen a WWF ad featuring multiple planes flying toward a downtown Manhattan in which the World Trade Center still exists.
WWF, however, didn't commission the ad.
Indeed, it "strongly condemned" the ad in a press release. It's an unauthorized concept created by an agency seeking the group's business in Brazil. According to Advertolog, the ad was created by DDB Brasil.
http://adage.com/adages/post?article_id=138747

