@Gazoo
Interesting re: the CBS / Viacom (and MTV) cross-promotions. The Price is Right being a CBS program, like Big Brother.
Been seeing it alot over the years with the Survivor-Amazing Race, and Big Brother - MTV's The Challenge properties.
The current season of The Challenge has a number of international Survivor, Ex on the Beach, and Big Brother players involved (30+ contestants - half from North American shows, half from overseas).
There's a guy on The Challenge named Cory Wharton. He's basically a Viacom / MTV employee at this point. He was on The Real World years ago, as well as Ex on the Beach, a few seasons of Teen Mom, and several seasons of The Challenge. His baby's mom is a cast member on Teen Mom and they co-parent currently, and she herself is an alum of MTV's Are You the One? series. He just had another kid last year - his gf also being an Are You the One? or Ex on the Beach cast alum.
* You wonder if during the application process Kyland was fast-tracked a bit to make it on Big Brother ... as casting directors already knew him from Price is Right some years back. Sometimes you hear casting stories wherein people are "discovered" at bars and whatnot, or on social media (i.e. - they have a built-in fanbase of potential fans = casual viewers for ratings). Other times people will say - "I actually applied to be on Show A, but they suggested I'd be a better fit on Show B."