Working on a cognac account. Putting together a pitch for above and below the fold marketing for this brand. Need some info from BGOL because 90% of y'all are ballin' outta control and drink only that fine shit. And the reality is that African-American men overskew on drinking cognac.
Now, I don't want to be a selfish dude who just takes and not gives back. If all goes well, I may be able to set up a focus group where I would invite some NYC BGOL ninjas to partake in the work and sit around and talk and drink free cognac. No promises. Depends on how useful any info I get from here is and if I can get the agency to sign off on the shit. I would have to carefully vet ninjas first cause they are some grimey dudes on here (not returning lost blackberrys -
).
Any insight would be greatly appreciated. I'll probably be bumping the fuck out of this shit.
Good looking.
- Who here drinks cognac?
- If so, which brand and type?
- Who used to drink cognac, but doesn't do so anymore? Why did you abandoned it?
- Who introduced you to drinking cognac?
- What do you (or did you) get from drinking cognac? Personal level? Social level? Etc.
- How do you drink your cognac? Neat? On the rocks? Etc.?
- Do you know anything about the cognac making process? Where it's originated? The main ingredient of cognac? Etc.
- What is your main drink (go-to drink) right now?
Now, I don't want to be a selfish dude who just takes and not gives back. If all goes well, I may be able to set up a focus group where I would invite some NYC BGOL ninjas to partake in the work and sit around and talk and drink free cognac. No promises. Depends on how useful any info I get from here is and if I can get the agency to sign off on the shit. I would have to carefully vet ninjas first cause they are some grimey dudes on here (not returning lost blackberrys -

Any insight would be greatly appreciated. I'll probably be bumping the fuck out of this shit.
Good looking.