I think KD is loyal to a fault
It's going to keep him in OKC with a cheap ass owner so he can be the next Patrick Ewing, Karl Malone and Charles Barkley
Nike retains Kevin Durant
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I think KD is loyal to a fault
It's going to keep him in OKC with a cheap ass owner so he can be the next Patrick Ewing, Karl Malone and Charles Barkley
Nike didn't have to match. He could take less to stay with Nike but he couldn't accept UA offer if it was less than Nike's.
He has horrible friends then. They need to keep it 100 with him. this is it. he's not gonna sign another contract like this at 35.
Chess would have been taking the UA stock options.
can anybody show me a good look'n under armour shoe?
i dont think kd's name is gonna sell too many u.a. shoes
i dont think kd's name is gonna sell too many u.a. shoes
I missed if there are details of the deal, but didn't nike have to at least match everything UA offered?
nike is too greedy a company too match that i highly doubt it.
NIKE had the right to match any offer. He could take less to stay with Nike. But he couldn't leave if the offer was lower than Nike's. He took less money to go with Nike on his first contract.
If Durant and Russ dont win a chip by the time KD's extension comes around then he is leaving OKC.....
those stock options would have been hella nice. other than that a win for both sides.if he would have left he would have to name his shoes something different since nike trademarked kd. that's major right there.under armour would have to name them shoes some shit like the kevins which just dont gel since kd likes the nickname kd.
he should have never let them get away with that
Damn near every kid I see is rocking KD's....Whites,Blacks, Mexican..all of em. Not a fan of low top basketball shoes, but they fly off the shelves fast. Get that paper KD
He didn't design the logo
Wow 
KD I ca only wish for that kind of cash right now. One man with all that money. Damn.
Also it does say they haven't disclosed the full details in how much he is getting from Nike so maybe stick options are included if they did in fact match the deal. Either way KD made out great.
KD I ca only wish for that kind of cash right now. One man with all that money. Damn. Also it does say they haven't disclosed the full details in how much he is getting from Nike so maybe stick options are included if they did in fact match the deal. Either way KD made out great.
You lack reading comprehension, the article is clearly talking about KD being overpaid based on what Nike typically spends on marketing, not on what their profit on the shoe is. You're an idiot if you think they are losing money on $175+/million a year on shoe sales.
KDs
Lebron and Kobe still Run Nike
Along with Jordan of course
Kyrie and Harden up next for nike
Naw... Jordan still reigns supreme over there
http://www.cnbc.com/id/32798277#.
Consider these statistics, provided by SportsOneSource, a sports market retail tracking firm:
The Jordan brand has a 10.8 percent share of the overall US shoe market, which makes it the second biggest brand in the country and more than twice the size of Adidas’ share.
Three out of every four pairs of basketball shoes sold in this country are Jordan, while 86.5 percent of all basketball shoes sold over $100 are Jordan.
You really have no clue what you're talking about.
good response dumb ass nigga. Explain to me how Nike doesn't turn a hefty profit off of selling KDs shoe... I'll wait. You got caught talking out of your ass now you are trying to save face
You got caught talking out of your ass now you are trying to save face
Why do you keep speaking on shit you don't know about?
In the article it said that his first five sneakers didn't even make money for Nike. His value was him being with Nike. It wasn't until 2013 he was even profitable.
You have cost such as manufacturing, research and development, marketing, transportation and labor before you even get to profits. Your comment on marketing made no sense and made you look like a dumb ass.
Heavy profit.
You obviously have no clue what you're talking about. I gave you an out, you should have took it.
Have you ever even bought a pair of KD's?
Why do you keep speaking on shit you don't know about?
In the article it said that his first five sneakers didn't even make money for Nike. His value was him being with Nike. It wasn't until 2013 he was even profitable.
You have cost such as manufacturing, research and development, marketing, transportation and labor before you even get to profits. Your comment on marketing made no sense and made you look like a dumb ass.
Heavy profit.
You obviously have no clue what you're talking about. I gave you an out, you should have took it.
Have you ever even bought a pair of KD's?
I've already told you that your article is using shitty math. It notes Durant's payout as being 13% of revenue. Let's take KD out of the equation, are you trying to tell me that Nike's gross profit margin is less than 13%? That is the only way Nike would be taking a loss by paying KD.
It's very standard for a contract to become cheaper to payout as the product matures if you expect the brand to grow... i.e. paying KD $28.5 million a year this year would be expensive, however, by the end of the 10 year contract, it will be peanuts if they expect the shoe to be bringing in way more than it is currently (due to inflation, increased sales, etc).
Making the majority of your profit towards the end of the contract is basic investing.
and you mention shitty math
As if the cost of making a shoe and bringing it to market won't increase
and this isn't Jordan Brand where his early kicks can be retroed, because most people feel KD's early kicks are ugly.
Again, know what you're talking about.
and you mention shitty math
As if the cost of making a shoe and bringing it to market won't increase
and this isn't Jordan Brand where his early kicks can be retroed, because most people feel KD's early kicks are ugly.
Again, know what you're talking about.
No you retard, inflation makes $28.5 a million a year cheaper over time. For example, making 28.5 million today would be the equivalent of earning 22.6 million in 2004... so due to inflation alone, the contract will become continually cheaper. Now if you also plan to grow in terms of shoe sales and the profit made per shoe, the percentage of revenue paid out to KD will shrink over the 10 year period. That's sound math.
You've never ran a business in your life and are a dumbass.
And all of that will be negated in the rising cost of producing the kicks. That also changes.
btw he also gets a percentage from the sale of them.
And again, you don't know about sneakers or the sneaker industry and are grasping for straws.
It's not negated...do you understand that if I continually get the same salary, while the profit margin rises and inflation occurs that the relative cost of paying me decreases over time? Also, if sales increase and the profit increases by say 10% a year, that the amount of money that he is paid as percentage of revenue will be drastically lower in year 10 than year 1?
You've never ran a business nor do you know shit about investing. Stop talking out of your ass.
You're the definition of shitty math and talking out your ass.
Do you even know what your point is anymore?
And you're talking about "if" sales increase. Most shoe sales don't increase over time as the player gets older with signature athletes.
Not the Agassi, Bo, AI, Penny, Barkley, Deion. They're hot, and then they're not.
There's too many determining factors like a player not winning or injuries. Plus appearance or people moving on to something else. It's why Nike doesn't hand out signature shoes the way they once did.
So again
You're the definition of shitty math and talking out your ass.
Do you even know what your point is anymore?
And you're talking about "if" sales increase. Most shoe sales don't increase over time as the player gets older with signature athletes.
Not the Agassi, Bo, AI, Penny, Barkley, Deion. They're hot, and then they're not.
There's too many determining factors like a player not winning or injuries. Plus appearance or people moving on to something else. It's why Nike doesn't hand out signature shoes the way they once did.
So again
I mean there's a possibility that KD will break his leg or have a sex scandal...there's a risk factor in any investment, that is not the point.
The point is that Nike is spending that type of money because they believe that by the end of the 10 year contract it will be very profitable.
Making the majority of your profit in the later stages of a contract is basic investing and I've already pointed out to you that just a modest 10-20% yearly growth would result in a very decent profit for Nike.
or they're spending it, because Kobe is near the end and Lebron is closer to the end than the beginning.
or because they are a dominant company that's flush and can afford to lose or make less with giving KD more to have a player the caliber of KD.
But nobody is going to buy a KD when he's 34 according to his current career path. Nike is going to have to get their money during his peak years.
If they expect KD to be just like Kobe, Lebron James and Jordan, these are all people whose brand is or will still be worth a lot of money when they are 35+ you really think that Nike is just trying to throw money away?
Dude, you have no clue about sneakers or the culture.
No I consider Nike to do what's best for the company. In an era when they're not just competing with Adidas or Under Armour, but also multiple Chinese companies. Signing a top three player to say you have that player is an investment. That's why they sign college players without playing an NBA player. It's why they furnish college teams with product. Watching an NBA game is one big commercial.
Kobe is a winner, but the rape also hurt him with Nike, because he could never become the face of the franchise. His sneakers have been as polarizing as his career. Nobody is sure how valuable he will be, because of lot of his early kicks were ugly.
Lebron's kicks just became hot since he became a winner. Which is why they haven't retroed any of his kicks. They were already retroing Jordan's before year ten.
KD hasn't won shit. No one has an attachment to KD. His kicks being "popular" has to do with their appearance and their cost compared to the others. Not coincidentally the price of KD's have risen steadily. The time they make an ugly KD, people won't fuck with it.
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