In the segment of the health care industry I'm familiar with, medical testing, sales personnel are strictly regulated in regard to what they can offer clients or prospects. Undue financial inducements or other valuable consideration are prohibited.
However, as I understand it, this sales executive is accused of actually performing the lap dance herself to convince the client to prescribe her product. If you looked at the images of her you may understand the momentary temptation. On the other hand, it shouldn't have taken more than a few additional seconds to understand and squash the risk to his career, business, reputation, etc...