<font size="5"><center>AABOOMERS.COM Launches Website
for the Savvy African-American Baby Boomers</font size></center>
Black Press USA
Stone Mountain, GA, April 21, 2008 - On October 15, 2007, the first of the 78 million Baby Boomers, those born between 1946-1964, filed for Social Security. Of this 78 million, the 9.1 million African-American Baby Boomers have been virtually ignored by the media and marketers, although they represent the highest income segment of African-American consumer groups.
AABoomers.com nationally launched their site earlier this year and is geared to and for the Savvy African-African Baby Boomers. According to the Hunter Miller Group, a nationally recognized African-American market research and consulting group, the African-American community includes the largest population of the African-American middle class. Baby Boomers are a generation of ''firsts'' and are still blazing trails as they enter retirement, choosing to reinvent the concept along the way. Many Baby Boomers are choosing to return to school, while others turn a hobby or lifelong dream into a business.
''We want to focus on the specific issues facing the African-American Baby Boomers today, as well as celebrate their accomplishments,” says Lois-Ann Clark, Publisher of AABoomers.com and an AABoomer. “This is also a wonderful opportunity for those interested in marketing to the AABoomer,” says Clark. In addition to having the largest number of members of the African-American middle class, these demographics have the highest amount of discretionary income, over $200 billion.
For additional information about AABoomers.com, please email AABoomers at contactus@aaboomers.com. Writers interested in submitting material for the website should contact AABoomers at publisher@aaboomers.com. Businesses interested in advertising or pursuing sponsorship opportunities should email advertise@aaboomers.com.
About AABoomers.com – Spearheaded by Lois-Ann Clark, Publisher of AABoomers.com, she is a graduate of the Harvard University John F. Kennedy School of Government, and has had extensive experience as an educator and a program manager in the non-profit sector. AABoomers.com features content on Health, Travel, Finance, Transitions, Politics, Arts and Culture, Book Reviews, a Topic of the Day and a ‘Did You Know’ feature from the perspective of the AABoomer.
Lois-Ann Clark
AABOOMERS.com
770-879-9954
FAX 678--691-3541
publisher@aaboomers.com
http://www.aaboomers.com
http://www.blackpressusa.com/News/Article.asp?SID=13&Title=Press+Releases&NewsID=15641
for the Savvy African-American Baby Boomers</font size></center>
Black Press USA
Stone Mountain, GA, April 21, 2008 - On October 15, 2007, the first of the 78 million Baby Boomers, those born between 1946-1964, filed for Social Security. Of this 78 million, the 9.1 million African-American Baby Boomers have been virtually ignored by the media and marketers, although they represent the highest income segment of African-American consumer groups.
AABoomers.com nationally launched their site earlier this year and is geared to and for the Savvy African-African Baby Boomers. According to the Hunter Miller Group, a nationally recognized African-American market research and consulting group, the African-American community includes the largest population of the African-American middle class. Baby Boomers are a generation of ''firsts'' and are still blazing trails as they enter retirement, choosing to reinvent the concept along the way. Many Baby Boomers are choosing to return to school, while others turn a hobby or lifelong dream into a business.
''We want to focus on the specific issues facing the African-American Baby Boomers today, as well as celebrate their accomplishments,” says Lois-Ann Clark, Publisher of AABoomers.com and an AABoomer. “This is also a wonderful opportunity for those interested in marketing to the AABoomer,” says Clark. In addition to having the largest number of members of the African-American middle class, these demographics have the highest amount of discretionary income, over $200 billion.
For additional information about AABoomers.com, please email AABoomers at contactus@aaboomers.com. Writers interested in submitting material for the website should contact AABoomers at publisher@aaboomers.com. Businesses interested in advertising or pursuing sponsorship opportunities should email advertise@aaboomers.com.
About AABoomers.com – Spearheaded by Lois-Ann Clark, Publisher of AABoomers.com, she is a graduate of the Harvard University John F. Kennedy School of Government, and has had extensive experience as an educator and a program manager in the non-profit sector. AABoomers.com features content on Health, Travel, Finance, Transitions, Politics, Arts and Culture, Book Reviews, a Topic of the Day and a ‘Did You Know’ feature from the perspective of the AABoomer.
Lois-Ann Clark
AABOOMERS.com
770-879-9954
FAX 678--691-3541
publisher@aaboomers.com
http://www.aaboomers.com
http://www.blackpressusa.com/News/Article.asp?SID=13&Title=Press+Releases&NewsID=15641
