So really why did they do this
Sony is buying Bungie, the developer of Destiny and original creator of Halo
The deal is worth $3.6 billion
Sony is buying Bungie, the developer of Destiny and the original creator of Halo, for $3.6 billion. The acquisition arrives shortly after Microsoft’s announcement that it intends to acquire Activision Blizzard in a deal worth $68.7 billion. Bungie will “continue to independently publish and creatively develop our games,” Bungie CEO Pete Parsons writes in a blog post.
“In SIE, we have found a partner who unconditionally supports us in all we are and who wants to accelerate our vision to create generation-spanning entertainment, all while preserving the creative independence that beats in Bungie’s heart,” Parsons writes. “Like us, SIE believes that game worlds are only the beginning of what our IPs can become. Together, we share a dream of creating and fostering iconic franchises that unite friends around the world, families across generations, and fans across multiple platforms and entertainment mediums.”
Bungie will continue to be a multiplatform and independent studio and publisher, and it will sit alongside the company’s PlayStation Studios developers, Jim Ryan, the president and CEO of Sony Interactive Entertainment said in a post on the PlayStation Blog. “Bungie’s world-class expertise in multi-platform development and live game services will help us deliver on our vision of expanding PlayStation to hundreds of millions of gamers,” he said.
Hermen Hulst, Head of PlayStation Studios, reiterated that sentiment in a separate blog post. “Bungie’s technical expertise, coupled with their track record of building highly engaged communities, make them a natural fit for collaboration with PlayStation Studios,” he said. “We are excited to make plans to share skills and expertise, and to unlock the potential in having the brilliant minds at Bungie under the PlayStation roof.”
Bungie is telling the audience flatly that its future games will not become PlayStation exclusives. “No. We want the worlds we are creating to extend to anywhere people play games. We will continue to be self-published, creatively independent, and we will continue to drive one, unified Bungie community,” writes Bungie, in an FAQ about the deal.
The acquisition is the latest in a slate of big ones that have been announced just this month. The industry is still reeling from Microsoft’s deal for Activision Blizzard, and that arrived just over a week after the news of Take-Two’s $12.7 deal for mobile developer Zynga. And last year, Sony bought up a lot of studios to bolster its PlayStation Studios family, including Returnal developer Housemarque and Demon’s Souls remake developer Bluepoint Games
www.theverge.com
If this is true.... then this looks like SONY just wasted 3 billion dollars. BUNGIE left Microsoft because they desired independence and they bought out their deal with Activision for the same reason.
Clearly Microsoft could have purchased Bungie if they wanted to... but damn right they wouldn't have spent 3.6 billion for Bungie to continue to self-publish their games. That's likely why Microsoft didn't attempt to buy them when they left Activision and SONY was probably the only company willing to pay that type of price and agree to those terms.
Yeah this one I don't get.
Sony is buying Bungie, the developer of Destiny and original creator of Halo
The deal is worth $3.6 billion
Sony is buying Bungie, the developer of Destiny and the original creator of Halo, for $3.6 billion. The acquisition arrives shortly after Microsoft’s announcement that it intends to acquire Activision Blizzard in a deal worth $68.7 billion. Bungie will “continue to independently publish and creatively develop our games,” Bungie CEO Pete Parsons writes in a blog post.
“In SIE, we have found a partner who unconditionally supports us in all we are and who wants to accelerate our vision to create generation-spanning entertainment, all while preserving the creative independence that beats in Bungie’s heart,” Parsons writes. “Like us, SIE believes that game worlds are only the beginning of what our IPs can become. Together, we share a dream of creating and fostering iconic franchises that unite friends around the world, families across generations, and fans across multiple platforms and entertainment mediums.”
Bungie will continue to be a multiplatform and independent studio and publisher, and it will sit alongside the company’s PlayStation Studios developers, Jim Ryan, the president and CEO of Sony Interactive Entertainment said in a post on the PlayStation Blog. “Bungie’s world-class expertise in multi-platform development and live game services will help us deliver on our vision of expanding PlayStation to hundreds of millions of gamers,” he said.
Hermen Hulst, Head of PlayStation Studios, reiterated that sentiment in a separate blog post. “Bungie’s technical expertise, coupled with their track record of building highly engaged communities, make them a natural fit for collaboration with PlayStation Studios,” he said. “We are excited to make plans to share skills and expertise, and to unlock the potential in having the brilliant minds at Bungie under the PlayStation roof.”
Bungie is telling the audience flatly that its future games will not become PlayStation exclusives. “No. We want the worlds we are creating to extend to anywhere people play games. We will continue to be self-published, creatively independent, and we will continue to drive one, unified Bungie community,” writes Bungie, in an FAQ about the deal.
The acquisition is the latest in a slate of big ones that have been announced just this month. The industry is still reeling from Microsoft’s deal for Activision Blizzard, and that arrived just over a week after the news of Take-Two’s $12.7 deal for mobile developer Zynga. And last year, Sony bought up a lot of studios to bolster its PlayStation Studios family, including Returnal developer Housemarque and Demon’s Souls remake developer Bluepoint Games
Sony is buying Bungie, the developer of Destiny and original creator of Halo
Another huge acquisition in the gaming industry
If this is true.... then this looks like SONY just wasted 3 billion dollars. BUNGIE left Microsoft because they desired independence and they bought out their deal with Activision for the same reason.
Clearly Microsoft could have purchased Bungie if they wanted to... but damn right they wouldn't have spent 3.6 billion for Bungie to continue to self-publish their games. That's likely why Microsoft didn't attempt to buy them when they left Activision and SONY was probably the only company willing to pay that type of price and agree to those terms.
Yeah this one I don't get.
lol
